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Sahara Centre Announces ‘A Year of Happiness Like Never Before’ Campaign

dateJun 11, 2017

Sharjah, United Arab Emirates, 25 May 2017: Sahara Centre, Sharjah’s leading retail and leisure mall, has launched a mega promotion campaign that will run from 28th May to 10th September 2017, giving its customers ample opportunities to become winners throughout Ramadan, summer, and the back to school period. The campaign has been launched in partnership with Matalan and aims to bring happiness to the mall’s customers during the holy month and beyond, supporting the government’s vision to make the UAE the happiest nation in the world.

Sahara Centre will be giving away happiness during the campaign. Spend AED 200 at Sahara Centre for your chance to win one of two Mercedes-Benz S 500 Cabriolets or a year of free living expenses including house rent, school tuition, shopping vouchers and utility bills such as electricity and water, Salik, telecommunication and petrol. The comprehensive annual package is designed to have a lasting and positive impact on customer’s lives.

Sahara Centre is also offering its customers unique opportunities to up their odds in the grand raffle during the campaign. Receive five coupons when you spend AED 200 at Matalan or a minimum of AED 200 at any restaurants on 2nd level, East Atrium. Female shoppers who spend AED 200 between 10am and 1pm can also double their chances of winning.

The first prize draw will take place on Sunday 16th July at 7pm, when one of the Mercedes-Benz S 500 Cabriolet will be up for grabs, followed by a grand draw on Sunday 10th September at 7pm for the second car and the coveted living expenses package. Both draws will be held in the presence of a Sharjah Economic Development Department representative.

Sahara Centre is dedicated to enhancing its customers’ happiness and goes above and beyond at this busy time of year – when people flock to the mall to benefit from Ramadan offers, enhance their summer wardrobes or purchase back to school items – to offer additional opportunities that make every shopping trip a memorable experience. To win big this summer, customers are encouraged to visit Sahara Centre while the promotion lasts.  


Sahara Centre Achieves Unprecedented Success for the Second Year in a Row at the 2023 MENA Shopping Centre and Retailer Awards

In an exceptional display of unwavering commitment and innovation, Sahara Centre announced its second consecutive victory at the 2023 MENA Shopping Centre and Retailer Awards. The prestigious awards ceremony witnessed Sahara Centre clinching two accolades for its outstanding "Take Off In Style" campaign. In both the Digital and Social Media, as well as the Advertising categories, Sahara Centre's strategy has once more etched an deep-rooted imprint on the retail communications landscape. This accomplishment serves as a testament to the Centre's remarkable resilience and the strategic prowess of its marketing team, as the campaign adeptly melded digital native PR with vibrant social media engagement. Akram Ammar, Managing Director at Sahara Centre, expressed his delight, stating, "Winning these awards for the second year in a row is a testament to the unwavering efforts of our resilient and strategic marketing team. It reflects our commitment to creating innovative and compelling marketing campaigns that continue to captivate our community." Sahara Centre remains steadfast in its mission to set new standards for excellence and innovation, and these two consecutive awards reaffirm its position as a leader in the region.

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